History History

"I Found It!"

When Fred Wardell founded Eureka in 1909, he had a hunch that it would be known for innovative products, so he named his company after an exclamation of great discovery. "Eureka" is Greek for "I found it!" Today, Eureka is part of the Electrolux family of home care products. With a full line of vacuums, Eureka designs products that make cleaning — and life — easier.

  • 1909

    Fred Wardell exclaims "Eureka!" in Detroit and the Eureka Company is born.

  • 1915

    A Eureka vacuum wins Grand Prize at the San Francisco International Exposition.



    Eureka merges with Williams Oil-O-Matic and becomes Eureka-Williams.

  • 1960s

    Eureka-Williams ventures beyond vacuums to produce school furniture, a battery-operated automobile called the Henney Kilowatt and a thermal battery for NASA.



    Eureka-Williams becomes The Eureka Company when purchased by AB Electrolux of Sweden.



    TIME magazine names the Eureka Mighty Mite vacuum one of the 10 best designs of the year.

  • 2008

    Eureka introduces envirovac™, an energy-saving vacuum that helps consumers achieve a greener clean.



    Eureka celebrates 100 years of innovation.



    Eureka launches a new look for the brand.