Privacy Policy

Last Modified: February 4, 2020

EUREKA®. (hereinafter referred to as “EUREKA®”) is committed to protecting the privacy of all visitors to our website, and as part of our commitment to privacy, we make this privacy statement. The extent of the information that we collect depends on the information you provide us. Please read the following privacy policy to understand how we use and protect the information you provide us. By accessing and/or using these web pages of EUREKA®, at the URL/domain name ("website"), you, as a user of this website, hereby accept and agree to abide by our Privacy Policy. If you do not agree, please discontinue your use of our website.

This Privacy Policy applies to information that we collect on this website and in email, text, and other electronic messages between you and EUREKA®. It does not apply to information collected by us offline or through any other means (including any other website operated by EUREKA® or any third party, including our affiliates and subsidiaries) or by any third party (including our affiliates and subsidiaries), including through any application or content that may link to or be accessible from (or on) the website.


Our Website are not intended for children under 18 years of age. No one under age 18 may provide any information to or on the website. We do not knowingly collect personal information from children under 18. If you are under 18, do not use or provide any information on our website or on or through any of its features, including your name, address, telephone number, email address, or any screen name or username you may use. If we learn we have collected or received personal information from a child under 18 without verification of parental consent, we will delete that information. If you believe we might have any information from a child under 18, please contact us through any of the methods listed below.


We generally collect your personal information directly from you. For example, we may collect personal information about you when you deal with us over the telephone, send us warranty cards or correspondence (whether by letter, fax or e-mail), visit our web site, participate in our promotions or competitions or when you have contact with us in person.

When you visit our website, you may be asked to provide certain information about yourself including your name and contact details. We may also collect information about you from emails and/or letters you send to us. EUREKA® may also request that you complete surveys that we use for research purposes, although you are not obliged to respond.

We may also collect information about you automatically as you navigate through the website, which may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies. We may also collect personal information about you from third parties, such as our business partners. The technologies we use for this automatic data collection may imclude:


EUREKA® may use and analyze the information that we collect for the following purposes:

So that we can administer, support, improve and develop our business. In particular, we may use your information to contact you for your views on our products, services and for marketing purposes.

Further, where you have given your consent, we may use your information to:

(i)     Let you know about the Midea products and services that we offer which may be of interest to you.

(ii)    Notify you about changes to our products and services.

(iii)   Allow you participate in the interactive features of our website, when you choose to do so.

To provide you with notices about your warranty, and your claims.

To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.

in any other way we may describe when you provide the information.

to fulfill any other purpose for which you provide it.

For any other purpose with your consent.

We may contact you by post, telephone, fax or e-mail. If you change your mind about being contacted in the future, please let us know.


We do not share, sell, or otherwise disclose your personal information for purposes other than those outlined in this Privacy Policy. However, we may also pass aggregate information on the usage of our website to third parties without restriction but this will not include information that can be used to identify you.

We may disclose personal information that we collect or that you provide as described in this privacy notice:

We may also disclose your personal information:



We do not control the collection and use of your information collected by the third parties described above. Where possible, these organizations are under contractual to use this personal information only for providing the services to us and to maintain this information strictly confidential. These parties may, however, aggregate the personal information they collect with information from their other consumers for their own purposes.

In addition, we strive to provide you with choices regarding the Personal Data you provide to us. We have created mechanisms to provide you with control over your Personal Data:



You can review and change your personal information by logging into the website and visiting your account profile page. You may also send us an email at the email address listed below to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.


The law in some states may provide you with additional rights regarding our use of personal information. To learn more about any additional rights that may be applicable to you as a resident of one of these states, please see below and the privacy addendum for your state that is attached to this Privacy Policy.

After January 1, 2020, you have the additional rights described in the California Privacy Addendum.


We also may use automated data collection technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking). Some web browsers permit you to broadcast a signal to websites and online services indicating a preference that they “do not track” your online activities. At this time, we do not honor such signals and we do not modify what information we collect or how we use that information based upon whether such a signal is broadcast or received by us.


As commonly understood, the transmission of information via the internet is not completely secure. Although EUREKA® will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.

We employ security measures to protect your information from access by unauthorized persons and against unlawful processing, accidental loss, destruction and damage.


We may change this privacy policy at any time. It is our policy to post any changes we make to our privacy policy on this page with a notice that the privacy policy has been updated on the website’s home page. If we make material changes to how we treat our users’ personal information, we will notify you by email to the email address specified in your account and/or through a notice on the Website’s home page. The date this Privacy Notice was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our websites and this privacy policy to check for any changes.


All comments, queries and requests relating to our use of your information are welcomed and should be addressed to our Support Representative at 1-866-646-4332 or email us through our Customer Service & Support web page. This website is operated by EUREKA®., a company incorporated in the United States and having its registered address at 5 Sylvan Way, Parsippany, NJ 07054.

EUREKA®®. Privacy Notice Addendum for California Residents

Effective Date: December 19, 2019

Last Reviewed on: February 4, 2020

This Privacy Addendum for California Residents (the “California Addendum”) describes our collection and use of Personal Information and supplements the information contained in EUREKA®.’s (“EUREKA®”) general privacy policy and applies solely to all visitors, users, and others who reside in the State of California (“consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and any terms defined in the CCPA have the same meaning when used in this notice.

Note that this California Addendum does not apply employment-related personal information collected from our California-based employees, job applicants, contractors, or similar individuals. Please contact your local human resources department if you are a California employee and would like additional information about how we process your Personal Information.

Where noted, this California Addendum also does not apply to personal information reflecting a written or verbal business-to-business communication (“B2B Personal Information”). Unless otherwise noted, this exemption will expire on January 1, 2021.

Information We Will Collect

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). EUREKA® collects the following categories of personal information from its consumers:


Applicable Pieces of Personal Information Collected

A. Identifiers.

A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, or other similar identifiers.

B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).

A name, signature, address, telephone number, credit card number, debit card number or any other financial information (for payment processing).

Some personal information included in this category may overlap with other categories.

D. Commercial information.

Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

F. Internet or other similar network activity.

Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement.

Personal information does not include:

Use of Personal Information

We may use, “sell” for monetary or other valuable consideration, or disclose the personal information we collect for one or more of the following business or commercial purposes:

EUREKA® will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.

Sales of Personal Information

As noted in our general Privacy Policy, we do not sell your personal information as the term “sell” is commonly understood to require an exchange for money. However, the California State Attorney General may issue guidance on whether the use of advertising and analytics cookies on our Website may be considered a “sale” of Personal Information as the term “sale” is broadly defined in the CCPA to include both monetary and other valuable consideration. Until such guidance has been issued, we continue to consider it a “sale” in order to be as transparent as possible with users of our Website and will comply with the restrictions of the “sale” of this information to the extent technologically feasible. This “sale” would be limited to our use of analytics cookies and their use in understanding how people use and interact with our Website(s). 

Personal Information Sales Opt-Out and Opt-In Rights

You have the right to direct us to not sell your personal information at any time (the “right to opt-out”). To exercise the right to opt-out, you may adjust your cookie preferences by setting your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. However, if you do not consent to our use of cookies or select this setting you may be unable to access certain parts of our Websites or other websites. You do not need to create an account with us to exercise your opt-out rights. You can find more information about cookies at and

Once you make an opt-out request, we will wait at least twelve (12) months before asking you to reauthorize personal information sales. However, you may change your mind and opt back into the sale of personal information at any time by adjusting your browser settings.

Information We Have Collected Over the Past Twelve (12) Months

We have collected following categories of personal information from our consumers within the twelve (12) months prior to the effective date of this California Addendum:

Category A: Identifiers.

Category B: California Customer Records personal information categories.

Category D: Commercial information.

Category F: Internet or other similar network activity.

Sources of Personal Information

EUREKA® obtains the categories of personal information listed above from the following categories of sources:

Use of Personal Information

Over the 12 months prior to the effective date of this California Addendum, we have used, sold (for monetary or other valuable consideration), or disclosed the personal information we collected for the same business or commercial purposes described above.

Sharing Personal Information

EUREKA® may disclose your personal information to a third party for a business purpose or sell your personal information for monetary or other valuable consideration, subject to your right to opt-out of those sales (see Personal Information Sales Opt-Out and Opt-In Rights). When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract. The CCPA prohibits third parties who purchase the personal information we hold from reselling it unless you have received explicit notice and an opportunity to opt-out of further sales.

Historical Disclosures of Personal Information for a Business Purpose

In the preceding twelve (12) months, EUREKA® has disclosed the following categories of personal information for a business purpose to the listed categories of third parties:

A. Identifiers:

Categories: Service Providers, Advertisers and advertising networks, affiliates, parents, and subsidiary organizations of EUREKA®.

B. California Customer Records personal information categories:

Categories: Service Providers, Advertisers and advertising networks, affiliates, parents, and subsidiary organizations of EUREKA®.

D. Commercial information:

Categories: Service Providers, Advertisers and advertising networks, affiliates, parents, and subsidiary organizations of EUREKA®.

F. Internet or other similar network activity:

Categories: Internet cookie information recipients, such as analytics and behavioral advertising services.

Historical Sales of Personal Information

In the preceding twelve (12) months, EUREKA® has “sold” the following categories of personal information to the following categories of third parties for monetary or other valuable consideration:

A. Identifiers:

Categories: Business partners.

B. California Customer Records personal information categories:

Categories: Business partners.

D. Commercial information:

Categories: Business partners.

F. Internet or other similar network activity:

Categories: Internet cookie information recipients, such as analytics and behavioral advertising services.

We do not sell the personal data of minors under the age of 16 for monetary or other valuable consideration without affirmative authorization.

Your Rights and Choices

The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights. You may exercise these rights yourself or through your authorized agent.

Authorized Agents

You may authorize your agent to exercise your rights under the CCPA on your behalf by registering your agent with the California Secretary of State. You may also provide your authorized agent with power of attorney to exercise your rights. If you authorize an agent, we may require that your agent provide proof that they have been authorized exercise your rights on your behalf. We may request that your authorized agent submit proof of identity We may deny a request from your agent to exercise your rights on your behalf if they fail to submit adequate proof of identity or adequate proof that they have the authority to exercise your rights.

Access to Specific Information and Data Portability Rights

You or your authorized agent have the right to request that EUREKA® disclose certain information to you or your authorized agent (as the case may be) about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will disclose to you:

We do not provide these access and data portability rights for B2B personal information.

Deletion Request Rights

You have the right to request that EUREKA® delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.

We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

  1. Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
  2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
  3. Debug products to identify and repair errors that impair existing intended functionality.
  4. Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
  5. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
  6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
  7. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
  8. Comply with a legal obligation.
  9. Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

We do not provide these deletion rights for B2B personal information.

Exercising Access, Data Portability, and Deletion Rights

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:

Only you, or your agent that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. We may request additional information so we may confirm a request to delete your personal information.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.

Making a verifiable consumer request does not require you to create an account with us. However, we do consider requests made through your password protected account sufficiently verified when the request relates to personal information associated with that specific account.

We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

For instructions on exercising sale opt-out rights, see Personal Information Sales Opt-Out and Opt-In Rights.

Response Timing and Format

We will respond to a verifiable consumer request within ten (10) days of its receipt. We will process these requests within forty-five (45) days of its receipt. If we require more time (up to 45 days), we will inform you of the reason and extension period in writing.

If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.

Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.


We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.


Other California Privacy Rights

California Civil Code Section 1798.83 (California’s “Shine the Light” law) permits users of our website that are California residents and who provide personal information in obtaining products and services for personal, family, or household use to request certain information regarding our disclosure of personal information to third parties for their own direct marketing purposes. If applicable, this information would include the categories of personal information and the names and addresses of those businesses with which we shared your personal information with for the immediately prior calendar year (e.g. requests made this year will receive information regarding such activities for last year). You may request this information once per calendar year. To make such a request, please write us at the contact information listed below.

Changes to Our Privacy Notice

EUREKA® reserves the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will post the updated notice on the website and update the notice’s effective date. Your continued use of our website following the posting of changes constitutes your acceptance of such changes.

Contact Information

If you have any questions or comments about this notice, the ways in which EUREKA® collects and uses your information described below, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:

Phone: 1-866-646-4332



Postal Address:


Attn: After Sales and Customer Service Management Office

5 Sylvan Way

Suite 100

Parsippany, NJ 07054



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